January 26, 2010
Who Do You Say I Am?
To accurately reflect your mission and your audience, adjustments are often needed. And communicating who you are extends way past just on-air. Our speakers relay how a heritage radio network refreshed its image and how another station was prayerfully led to redefine itself for a new target audience. Whether you’re called to continue serving the same community of listeners or looking for a major change of focus, come learn from their experiences and take home ideas for every avenue of communicating, from social media to print and from on-air to within the hallways.
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January 26, 2010 at 2:04 pm
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